How Can Referral Marketing Increase eCommerce Sales

Referral marketing can be a great way to increase sales over a period of time. It’s the perfect way of getting in close contact with your core audience rather than finding an organic method of building traffic. If you’re having trouble figuring out why referral marketing is a great way to increase sales, here are a few short ways that it will help you enhance your presence. Builds Interest Through Exclusivity People always want to be in the know of what’s cool and unique. It’s kind of like going to a fancy black and white attire celebrity party. If you’re on the list, that means you hold some kind of popularity. You want to be the one on the blogs getting an exclusive look in Vanity Fair, GQ, or a big magazine that gets traffic. When you’re developing your referral marketing, you want to have those first 100 people get Read More …

A Quick Guide to Building an Email Marketing List

Email Marketing Guide Email marketing remains one of the most successful marketing channels, with 77% of consumers saying it’s the channel they prefer to receive marketing messages from and 80% of marketers describing it as their most successful channel. While many new channels such as social media begin to take prominence, it can be easy to neglect email marketing, but it’s still a hugely important facet of your marketing strategy. With that in mind, here is our brief guide to building up your email list as quickly as possible. Content Upgrades This clever strategy is a simple and effective way to take visitors who have read your blog and turn them into email subscribers. The idea is to write a fairly brief and straightforward blog post as you normally would, but then create a much more in-depth piece to accompany it. You can then offer your readers access to the Read More …