An Explainer Video can Convince Your Visitors to Buy!

Are you making your visitors scroll through endless sheets of sales copy text that he/she is unlikely to read? You are simply sending business away, and you should have a rethink like right away! This is because videos help a consumer to make informed decisions about a product. More than 80% of visitors that lands on your web page are more likely to purchase from you after watching an explainer video about your product or service. Feeling all excited about this discovery already? We are too, and we have put together some factors to consider before jumping on the explainer video bandwagon! THINGS TO CONSIDER BEFORE CREATING YOUR MARKETING VIDEO: Understand your target market: is the key to a successful explainer video story. Although there are several video production companies with the in-house business analyst that can help you forge an idea for your animated video, nobody knows your business Read More …